08 December 2011

Book Review : Steve Job, A Biography by Walter Isaacson

Enough Has been written about Steve jobs and the biography. I'm going to just keep this short and brief.
The book is an awesome read for someone in the IT industry and especially if you are following the gadget world.
The book provides an insight into the working of the Jobsian mind.  What one discovers in the course of reading the book is that Steve Jobs, the man was a man obsessed with details even if its about something no one will notice. Here is a sample, how would you react if your CEO spends hours debating and deciding on the exact shade of gray, yes the shade of gray and not which color, to use on , hold your breath, the toilet sign in an Apple store. Yep, that was Steve Jobs and you won't be at fault to think that he was crazy, because he was!
His craziness is what made him obsessive and that obsession is what made him driven, his drive is what made him realize his obsessions and that's has made Apple what it is today.
He took on an approach where every product that had an Apple logo on his guard was his child. He had a say in the outcome of every piece of screw and glue that went into Apple products. He did not do so just to micro manage, he did so out of real passion in his beliefs that a true standard of a product is not just in how it is built on the outside, but on this inside as well.
As a human being, he probably will get ranked 0.5 on the scale of 10 with 10 being the best human being ever. He was a jerk and a good one at that. He made lives of his co-workers miserable, trash talked their work, claimed their ideas to be his, did board room wars(though I would not count this in the reasons) and drove people insane with his methods. The few who realized the positive of staying with him, survived the Jobsian ways and made their careers. The rest just left.
The mix of the  Jobs persona just tells you the don'ts of a human life and his obsession to delivering a quality products teaches the reader how driven one must be, if one must make a mark in the world.
The awesome mix of jobsian persona and his chequered career is finally what makes the book tick. This will definitely be one of the top ten of my fav books.
Addendum: My wife (a non techie) tried to read this and lost interest 10% into the book. She could not understand whats the big deal about Apple1 and LISA and yadda yadda. Thats a confirmation that this book is only for  gadget fans or for management students 

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